Retention
Net revenue retention: what it really tells a SaaS company
A practical guide to using NRR, GRR, expansion, contraction, and churn to understand the quality of SaaS revenue.
2026-06-28 · 2 min readBlog
SaaS metrics, revenue quality, and operating analysis.
Practical notes for founders, operators, and investors building cleaner SaaS reporting.
Cohorts
How cohort retention heatmaps expose SaaS revenue quality
Cohort retention heatmaps help SaaS teams compare customers by acquisition month and see whether expansion offsets churn over time.
2026-06-27 · 2 min readClient grouping
Client grouping: why legal entities are not always customers
Client grouping lets SaaS teams analyze multiple legal entities as one commercial customer when cohort and retention logic require it.
2026-06-26 · 2 min readValuation
From ARR to valuation scenarios: building a better SaaS planning view
A SaaS valuation view should connect ARR, gross margin, growth, retention, and concentration instead of relying on a static multiple.
2026-06-25 · 2 min read